The site was built to fully utilize the client's SaaS CMS platform, engaging visitors with contextual offers, interactive content, and multiple template types.

Leveraging the power of the client's offering the refined website is also a key demonstration piece for the Real-Time Identification Service.

BAT captured HD video and high-res photos of Eloqua customers that provided the foundation for the Customer Success campaigns in B2B magazine.

The BAT designed marks captured a sense of information flow while staying true to the brand name, and helping HotLava stand out in a competitive environment.

BAT concepted an ad that was captivating and action oriented drawing on the strength of the client customers.

After thorough creative exploration BAT pursued a design positioning UC4 as a category leader, focusing on intuitive information design and promoting thought leadership.