Overview » theBATstudio

Overview: Consumer

Despite extensive leadership experience in consumer marketing, BAT specializes in B2B marketing: driving prospects to engage with a brand, to volunteer themselves as leads, and in ushering those prospects through a shortened sales-cycle with integrated sales and marketing efforts. The reality however is that consumer brands need to accomplish these same things, and we bring the strategy of B2B and the glamour of consumer together to meet those needs. BAT principal Chris Harmon has lead engagements with iconic consumer brands including the NBA, Adidas, Reebok, PhatFarm and RocketDog and brings that creative background to strategic engagements that respond to real business goals for all of our clients.

Transformational Development Identity

BAT provided identity options that considered the broad landscape in differentiating the client while capturing their specific visual presence.

Chi Website Design

Drawing inspiration from leading consumer sports brands, the design positions Chi as a part of that community and provides an engaging consumer experience.

Foundation Source Website Visual Design

The redesigned website provided a clean, compelling and easy to use experience.

Suisun Valley Website Design

BAT responded to the complex needs of a member based site with a simple best-practice design providing an intuitive user experience and consistent brand feel.