Eloqua - Eloqua Experience 09
Chris Harmon and theBATstudio have worked with many of the relatively few true SaaS offerings in the world today: Eloqua, Clickability, ON24, SuccessFactors, FoundationSource, LendingClub, MarketTools, Zoomerang, GreenNote, and iForem among others.
The challenge that most SaaS brands face is the need to drive most, if not all of their leads online. This requires detailed attention to the best-practice mechanisms that engage B2B and B2C consumers with your offering. BAT has literally defined and invented some of these practices including the Call-to-Action module first introduces with SuccessFactors in 2005, and the focused segmentation communication methods now widely used across the industry. We bring this creative, strategic, solution focused thinking to every engagement to solve the problems client's face today and anticipate solutions for their need tomorrow. Just imagine how we can bring this experience to bear for you!
Work » By Industry » SaaS » Eloqua - Eloqua Experience 09
Eloqua Experience 09
After designing and launching their first annual user conference – BAT crafted a new look and feel built to emphasize the new brand, customer success, and of course the beautiful San Francisco location for Eloqua's second conference. To support this effort, BAT photographed over 25 customers at five locations around the US, providing life-size graphic testimonials to adorn the conference center. Additionally BAT designed the conference website, email programs and collateral programs to drive attendance and support communications.
