theBATstudio

Callidus Software Website Information Design

theBATstudio, with Chris Harmon, has a long history of helping some of the largest technology brands in the world develop and maintain their interactive presence, as well as having helped innovative start-ups and mid-stage ventures realize exponential growth. In addition to the case studies listed here, Chris helped re-launch the SuccessFactors brand through their IPO, guided TIBCO in repositioning with video, web, collateral and user-conference projects, relaunched MarketTools.com and Zoomerang.com, and has worked with numerous start-ups including GreenNote, iForem, IronRidge Solar and Riott among many others. 

Chris' experience includes overseeing the development of interactive experiences for such luminary technology brands as McAfee, HP, Sony, AOL and others. Read more about Chris' technology leadership in the About section. 

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Callidus Software Information Design

BAT worked with the Client to identify key website requirements, evaluate content management needs, identify suitable technology solutions and develop a functional specification document. From this work we developed a detailed sitemap with wireframes designed to engaged the prospect in an intuitive and compelling way. 

Callidus Website Information Design
A detailed sitemap and wireframes were key to the project success in capturing content management needs, technology requirements, and development of Functional Specifications.
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Clickability Website Visual Design
The site was built to fully utilize the client's SaaS CMS platform, engaging visitors with contextual offers, interactive content, and multiple template types.
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Eloqua Website Visual Design
The new website was a robust overhaul designed for lead generation, highlighting the new brand positioning, and presenting content to drive more educated leads into the funnel while supporting deep-funnel sales with highly segmented content.
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HotLava Website Visual Design
BAT created an intuitive website focused on presenting the products and driving sales.
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ON24 B2B Print Ad
BAT concepted an ad that was captivating and action oriented drawing on the strength of the client customers.
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UC4 Website Reinvention
After thorough creative exploration BAT pursued a design positioning UC4 as a category leader, focusing on intuitive information design and promoting thought leadership.
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